![]() “Our transformation success is based on three essential elements that are aligned to our corporate growth priorities,” says Smith. And generating superior returns on their investments in sales insights and enablement.Incentivizing high levels of teamwork and collaboration across the revenue team.Establishing a strong common purpose across sales, marketing, and customer support organizations.I asked him how his revenue team is able to do it.Īccording to Smith, their success at growing while transforming stemmed from a variety of factors: Splunk grew cloud ARR by 75% in its recently announced fiscal third quarter 2022 results to achieve its first billion-dollar cloud ARR quarter, and projected cloud ARR will reach $2 billion by the end of the next fiscal year. Whatever Smith’s team is doing must be working. ![]() Overall, our recurring revenue is increasing in a similar manner and our growth is exceeding those organizations when they were our size.” For example, Salesforce, Workday, and ServiceNow. That said, it’s also important to measure success based on peer SaaS companies of a similar size and scale. “That specifically manifests itself in recurring revenue growth, which we consider our North Star. “It’s vital to produce the right kind of profit that shareholders appreciate,” he continues. ![]() ![]() “Top line growth is a key pillar in our business transformation and it’s critical to maintaining market momentum and building a durable company that continues to deliver exceptional innovation.” “We are an innovative, high growth company with a significant total addressable market,” says Smith. ![]()
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